We all agree that music helps heal, but what if it could also shine a light on destigmatizing mental health?
A unique mission for a music festival intended to shine a light on the mission of the Department of Psychiatry and Behavioral Health at The Ohio State University. We used this pro-bono opportunity to create a playful, uplifting identity and design system to inform advertising, signage, merch, etc.
BRANDING / ADVERTISING / PR / SOCIAL